Be A Sponsor!
Who doesn't want to team up with unicorns, mermaids, dragons and fairies? If you like them as much as we do, why not let the world know - and help support us, while also aligning your brand with unicorn magic and sparkle! The Unicorn Festival is the MUST-ATTEND event of the summer!
THE NUMBERS:
With our popular 2-day format and a decent weather forecast, We expect 12,000 - 16,000 people!
REVIEWS AND CUSTOMER RESPONSE:
DEMOGRAPHICS:
MARKETING:
Each year we bring in capacity crowds with our marketing strategy that focuses on social networking, direct mail and email blasts. Press releases also get us TV, print and radio coverage! Pre-sale tickets are available on our website.
Our Marketing Strategy includes:
THE NUMBERS:
With our popular 2-day format and a decent weather forecast, We expect 12,000 - 16,000 people!
REVIEWS AND CUSTOMER RESPONSE:
- 95% ranked our festival Excellent - Good in 2019.
- 96% plan to return!
DEMOGRAPHICS:
- 77% Female, 23% Male
- Families with young children make up 72% of our audience.
- Age Range: Adults age 25 – 44 = 67%.
- Attendee Income: 51% above $70,000/yr
- Marital Status: Married = 53%, Single = 38%, Significant other or Partner = 9%
- Home Ownership: 54%
MARKETING:
Each year we bring in capacity crowds with our marketing strategy that focuses on social networking, direct mail and email blasts. Press releases also get us TV, print and radio coverage! Pre-sale tickets are available on our website.
Our Marketing Strategy includes:
- Social Networks: Over 6,000 fans on our “Unicorn Festival” Facebook page
- Daily boosted posts on Facebook reach over 200,000 people
- Facebook Event pages often go viral, assuring sell-out crowds
- Email sends from us and our partners: 70,000
- Fliers, cards and direct mail: 4,000 distributed and mailed
- Press: Feature Stories TV, radio, local blogs and newspapers.
SPONSORSHIP OPTIONS
PRESENTING SPONSORSHIP: $9,500
Your company presents the Unicorn Festival! Limit 1 available.
MAGICAL MAJOR SPONSORSHIP: $3,950
We are happy to customize these to meet the individual sponsor’s needs and objectives. Limit 5 available.
Onsite Festival Benefits include:
GLITTERY GOLD SPONSORSHIP: $2500
We are happy to customize these to meet the individual sponsor’s needs and objectives. Limit 10 available.
Onsite Festival Benefits include:
SPARKLY SPECIALTY SPONSORSHIP: $1500
Which event or area of the festival best speaks to your audience? Limit 1 per area/event available.
Onsite Festival Benefits include:
Your company presents the Unicorn Festival! Limit 1 available.
- Unicorn Festival presented by *your name here* on all signage, banners, website, emails, social networking and promotional materials
- Your company name on all Unicorn Festival admission wristbands
- Your product in splashy promotional welcome display at festival ticket stations
- Link to your Facebook page or website on all Unicorn Festival Facebook posts, as part of our standard post format (Facebook page is at facebook.com/UnicornFestivalCO).
- Plus …. All Major Sponsor benefits!…
MAGICAL MAJOR SPONSORSHIP: $3,950
We are happy to customize these to meet the individual sponsor’s needs and objectives. Limit 5 available.
Onsite Festival Benefits include:
- Your product featured prominently throughout the Festival grounds
- Complimentary 10 x 20 booth in prominent festival location
- 20-minute stage presentation which will be promoted online and in our program.
- Your banner prominently placed at multiple locations throughout the festival
- Prominent ad in program
- Your promotional items given as prizes throughout the festival
- 20 Admission Tickets for sponsor guests and customers.
- Sponsor acknowledgement throughout the event during introduction of entertainment, competitions, etc.
- Dedicated email e-blast promoting your product or business to our extensive email list.
- Your logo and link to your site prominently placed on all email blasts promoting our festival.
- Three boosted posts ($20 boosts) on our Facebook page linking to your page and promoting your sponsorship and product (Facebook page is facebook.com/UnicornFestivalCO)
- Top placement linked logo on unicornfestivalcolorado.com home page.
- Your business description, logo and text on our website Home page
- Your name on ALL promotional and press materials
GLITTERY GOLD SPONSORSHIP: $2500
We are happy to customize these to meet the individual sponsor’s needs and objectives. Limit 10 available.
Onsite Festival Benefits include:
- Your product featured prominently throughout the Festival grounds
- Complimentary 10 x 10 booth in prominent festival location
- Your banner displayed on our Main Stage
- Prominent ad in program
- Your promotional items given as prizes throughout the festival
- 10 Admission Tickets for sponsor guests and customers.
- Sponsor acknowledgement throughout the event during introduction of entertainment, competitions, etc.
- Email e-blasts will include your product or business - sent to our extensive email list.
- Your logo and link to your site placed on all email blasts promoting our festival.
- Facebook page post linking to your page and promoting your sponsorship and product (Facebook page is facebook.com/UnicornFestivalCO)
- Linked logo on unicornfestivalcolorado.com home page.
- Your business description, logo and text on our website sponsor page.
- Your name on most promotional and press materials
SPARKLY SPECIALTY SPONSORSHIP: $1500
Which event or area of the festival best speaks to your audience? Limit 1 per area/event available.
- Cosplay Costume Contest
- Unicorn Corral (5 available)
- Banquet Hall Food Court
- Creation Station
- Mermaid Lagoon
- Agrabah Bazaar
- Bouncy Castles
- Princess Palace SOLD
- Karaoke Kingdom
- Dragon Sponsor
- Storytime Cottage
- Sorting Hat Tent
- Let us customize an event at the show for you!
Onsite Festival Benefits include:
- Logo on Event / Area signage
- Complimentary 10 x 10 booth prominently placed in your area or near your event
- Prominent Banner placement in your area or by your event
- Your logo in program
- 10 Admission Tickets for sponsor guests and customers.
- Your sponsorship and product acknowledged throughout the event or area
- Your logo and link to your site on all email blasts promoting our festival.
- Boosted post ($10) on our Facebook page linking to your page, promoting your sponsorship.
- Linking logo on unicornfestivalcolorado.com site wherever event or area name appears
- Your business description, logo and text on the corresponding website page(s).
- Your name on selected promotional and press materials
Our 2020 sponsors!
GLITTERY GOLD SPONSOR: Snowbusiness. Snowbusiness is the Unicorn Festival's exclusive supplier of shaved ice and cotton candy! This year, they have THREE separate booths - spread all over the fairgrounds, so you will never be far away from a cool, sweet treat!
Specialty Sponsors:
UNICORN CORRAL SPONSOR: Complete Basement Systems. Thanks to Colorado's experts in basement waterproofing and repair for becoming a sponsor this year! Get more info or a price quote at www.completebasementsystems.net
WATER SPONSOR: Eldorado Artesian Springs. Stop by the Eldorado booth for a free cup of water any time! This awesome Colorado company is also providing all of the water for our staff and volunteers! Visit www.eldoradosprings.com
PRINCESS PALACE SPONSOR: Wands and Wishes Occassions. Colorado's premiere source for the most magical and professional characters! Wands and Wishes provides all of our princesses and mermaids, and some of our other amazing guest characters, too!
WATER SPONSOR: Eldorado Artesian Springs. Stop by the Eldorado booth for a free cup of water any time! This awesome Colorado company is also providing all of the water for our staff and volunteers! Visit www.eldoradosprings.com
PRINCESS PALACE SPONSOR: Wands and Wishes Occassions. Colorado's premiere source for the most magical and professional characters! Wands and Wishes provides all of our princesses and mermaids, and some of our other amazing guest characters, too!
